Twiststl

Won’t you join me next Thursday, April 22 when I will be part of a I.A.B.C.-St. Louis’ panel discussion on Lifestyle and Consumer Marketing in Today’s Economy? This will be a plated breakfast at the Frontenac Hilton with networking among business communicator professionals from some of St. Louis’ top companies and organizations.  Information on this event is below and you can register at this address: This e-mail address is being protected from spambots. You need JavaScript enabled to view it

Please use this link to register for the event:  http://guest.cvent.com/EVENTS/Info/Summary.aspx?i=6c6f8bd0-dda7-4aa7-b985-3447d9472a19

Hope to see you there.

April Professional Development Meeting
Lifestyle and Consumer PR and Marketing in Today’s Economy
Thursday, April 22, 2010
A panel featuring perspectives from Brown Shoe, Twist and CheresseInk 

The economy is recovering but the employment rate is still struggling to improve. IABC St. Louis looks at how public relations and marketing has changed for retailers, agencies and clients catering to lifestyle and consumer-facing industries. 

Join IABC St. Louis for a breakfast panel discussion on lifestyle and consumer public relations and marketing in today’s uncertain economy on Thursday, April 22, at the Hilton Frontenac. Our panel includes Erin Conroy, public relations manager with Brown Shoe Co.; Craig Kaminer, founder and CEO of the Twist branding and marketing agency; and Cheresse Pentella, owner of event marketing and PR firm CheresseInk.

Learn how Brown Shoe puts more than 100 million pairs of shoes on the feet of women, men and children around the world each year. Twist marketing has increased its work with celebrities, hotels, professional service firms, financial services and real estate companies in St. Louis and beyond. And CheresseInk has the pulse of St. Louis’ high-end clients, such as Autohaus of Clayton, HOME Nightclub and Marquis Jet.

Our panel will address new areas of opportunity with marketing, publicity branding, Web development, social media and more as they share what strategy and tactics are working to help their clients and organizations see results during these uncertain times. 

Meeting fees:
$30 – members registering and paying online
$40 – nonmembers registering and paying online
$20 – students registering and paying online
SAVE $5 by registering and paying online
$5 additional fee for registering online but paying at the door

Thursday, April 22, 2010
8:00 a.m. Registration, Plated Breakfast, Networking
8:30 a.m. - 10 a.m. - Panel Discussion

Meeting Location
Hilton St. Louis Frontenac
1335 S. Lindbergh Blvd.
St. Louis, Mo 63131