Twiststl

Sunday, 05 September 2010

Our New TV Show on Social Media

To meet the demand of “The Fortune 5-Million” who have the need for marketing services, but not the budget, we have launched TheSocialMediaShow.tv. Our premise is simple…to show our viewers the latest and greatest (or latest and worst) of what the social media world has to offer. Tune in for our upcoming episodes.

Websites Key to Social Media

If Social Media is part of your marketing strategy in 2010, look carefully at your website first. Social media can really drive traffic to your site, and before you start driving people there, make sure you have something to show them, sell them, interact with, etc.

Industry Leadership in 30 days

You hear stories regularly about websites taking months to build. Well, our clients are frequently up and running in 30 days. Our teams study your industry, recommend site designs, customize design and functionality, and work 24 hours a day to get your site done faster, better and cheaper.

Lease Your Website

If it makes sense to you to lease your car, you may want to lease your website. It will cost you less upfront, and it will be updated regularly, and the technology it was built on will be upgraded regularly. And like a car, you get a better site, always have the latest and greatest technology and spend less.

Branding

Detailed Analysis is Only the Start

Because the Internet makes everything you do and say transparent to all of your stakeholders, we start all projects with a detailed analysis of your brand and how it is differentiated in the marketplace. Carefully architected brands were once only considered by consumer products.

But now, EVERY business and institution needs to manage its brand to maximize it sales effectiveness, marketing ROI and asset value.

Web, Social Media & SEO

Have a Direct Impact on Your Customers

Sure, more money is still spent on traditional marketing than Internet marketing, but no one can deny the power of a strong website, the ease of finding it and communities of your clients speaking to you, your employees, your other clients and probably even your competitors.

How well you do this will have a direct impact on your sales, opportunities and relationships you build.

Marketing 2.0

Be "Marketing Agnostic"

So with your brand and web strategy heading in the right direction, now how do you leverage it at the lowest possible cost? In today’s new marketing world, there is no one tool you are going to use to accomplish your goal. In fact, you will likely use many tools -- all requiring different skills -- to reach your audience in ways they want to be reached. We think agencies need to be "marketing agnostic" so we can recommend what is best for our clients... not what is best for us.

Twist St. Louis Blog

Frequent blog posts by leading branding, web, social media, SEO, PR and integrated marketing experts.

Jun 15

2010

Fashion Goes High Tech with Apps

Posted by: in Web 2.0 on Jun 15, 2010

Tagged in: Web 2.0

M-commerce - ever heard of it? It's tech speak for mobile commerce, and it's a catchphrase growing ever more popular. The fashion houses are capitalizing on the constantly connected wireless world we all live in, and creating apps allowing fashionistas on the go to continue to be in the know, shop, and buy while never actually setting foot inside a store.

While some apps only allow you to browse the latest collections but not actually buy, others offer full service purchasing as well as quirky add ons. Gucci's app, for instance, allows users to DJ mixes on a virtual turntable; Chanel, Fendi and D&G let people view runway shows and ad campaigns; and Donna Karan has gone so far afield as to post snapshots from her Ethiopian holiday. And while seeing exotic locales, listening to tunes, or lusting after the latest haute couture is all well and good, the best thing by far for fashion apps to do is to make shopping and buying quick and easy, or at least, that's Twist's take on the subject. We want our fashion and we want it at our fingertips like virtually everything else in the world. With fashion powerhouses now playing in the app market too, there's no telling what other kinds of businesses could next benefit from this mobile marketplace.

[ Back ]

Set as favorite

Bookmark

Email this

Comments (0) Add Comment