Twiststl

Wednesday, 08 September 2010

Industry Leadership in 30 days

You hear stories regularly about websites taking months to build. Well, our clients are frequently up and running in 30 days. Our teams study your industry, recommend site designs, customize design and functionality, and work 24 hours a day to get your site done faster, better and cheaper.

Lease Your Website

If it makes sense to you to lease your car, you may want to lease your website. It will cost you less upfront, and it will be updated regularly, and the technology it was built on will be upgraded regularly. And like a car, you get a better site, always have the latest and greatest technology and spend less.

Our New TV Show on Social Media

To meet the demand of “The Fortune 5-Million” who have the need for marketing services, but not the budget, we have launched TheSocialMediaShow.tv. Our premise is simple…to show our viewers the latest and greatest (or latest and worst) of what the social media world has to offer. Tune in for our upcoming episodes.

Websites Key to Social Media

If Social Media is part of your marketing strategy in 2010, look carefully at your website first. Social media can really drive traffic to your site, and before you start driving people there, make sure you have something to show them, sell them, interact with, etc.

Branding

Detailed Analysis is Only the Start

Because the Internet makes everything you do and say transparent to all of your stakeholders, we start all projects with a detailed analysis of your brand and how it is differentiated in the marketplace. Carefully architected brands were once only considered by consumer products.

But now, EVERY business and institution needs to manage its brand to maximize it sales effectiveness, marketing ROI and asset value.

Web, Social Media & SEO

Have a Direct Impact on Your Customers

Sure, more money is still spent on traditional marketing than Internet marketing, but no one can deny the power of a strong website, the ease of finding it and communities of your clients speaking to you, your employees, your other clients and probably even your competitors.

How well you do this will have a direct impact on your sales, opportunities and relationships you build.

Marketing 2.0

Be "Marketing Agnostic"

So with your brand and web strategy heading in the right direction, now how do you leverage it at the lowest possible cost? In today’s new marketing world, there is no one tool you are going to use to accomplish your goal. In fact, you will likely use many tools -- all requiring different skills -- to reach your audience in ways they want to be reached. We think agencies need to be "marketing agnostic" so we can recommend what is best for our clients... not what is best for us.

Twist St. Louis Blog

Frequent blog posts by leading branding, web, social media, SEO, PR and integrated marketing experts.

Mar 19

2010

Lake Forest Confections: Ruining Diets Everywhere

Posted by: in Marketing on Mar 19, 2010

Tagged in: Client News

On my way to work this morning I heard a Weight Watchers ad for their “New Year’s” discount that they’re offering this spring. I’m not plugging the company or anything, but I have to say, it’s a great idea. Losing weight is probably one of the top New Year’s resolutions, but the number of people that successfully start their weight loss plan on January 1st is tiny because it’s so hard to get motivated to exercise when it’s cold and gray outside. What better time to start exercising than when spring has sprung. Warm, sunny weather makes everything seem more fun … even exercising.

Unfortunately (or fortunately depending on how you look at it) there are plenty of temptations that can throw off diet and exercise goals even when the weather is nice. For St. Louisians, one of these temptations is the candy from Lake Forest Confections. I could go on and on about their caramel lollipops or pecan bark, but why? I’ll let the video speak for itself.

Check out Lake Forest’s website for more details on their Easter treats.

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