Twiststl

Friday, 10 September 2010

Lease Your Website

If it makes sense to you to lease your car, you may want to lease your website. It will cost you less upfront, and it will be updated regularly, and the technology it was built on will be upgraded regularly. And like a car, you get a better site, always have the latest and greatest technology and spend less.

Websites Key to Social Media

If Social Media is part of your marketing strategy in 2010, look carefully at your website first. Social media can really drive traffic to your site, and before you start driving people there, make sure you have something to show them, sell them, interact with, etc.

Industry Leadership in 30 days

You hear stories regularly about websites taking months to build. Well, our clients are frequently up and running in 30 days. Our teams study your industry, recommend site designs, customize design and functionality, and work 24 hours a day to get your site done faster, better and cheaper.

Our New TV Show on Social Media

To meet the demand of “The Fortune 5-Million” who have the need for marketing services, but not the budget, we have launched TheSocialMediaShow.tv. Our premise is simple…to show our viewers the latest and greatest (or latest and worst) of what the social media world has to offer. Tune in for our upcoming episodes.

Branding

Detailed Analysis is Only the Start

Because the Internet makes everything you do and say transparent to all of your stakeholders, we start all projects with a detailed analysis of your brand and how it is differentiated in the marketplace. Carefully architected brands were once only considered by consumer products.

But now, EVERY business and institution needs to manage its brand to maximize it sales effectiveness, marketing ROI and asset value.

Web, Social Media & SEO

Have a Direct Impact on Your Customers

Sure, more money is still spent on traditional marketing than Internet marketing, but no one can deny the power of a strong website, the ease of finding it and communities of your clients speaking to you, your employees, your other clients and probably even your competitors.

How well you do this will have a direct impact on your sales, opportunities and relationships you build.

Marketing 2.0

Be "Marketing Agnostic"

So with your brand and web strategy heading in the right direction, now how do you leverage it at the lowest possible cost? In today’s new marketing world, there is no one tool you are going to use to accomplish your goal. In fact, you will likely use many tools -- all requiring different skills -- to reach your audience in ways they want to be reached. We think agencies need to be "marketing agnostic" so we can recommend what is best for our clients... not what is best for us.

Twist St. Louis Blog

Frequent blog posts by leading branding, web, social media, SEO, PR and integrated marketing experts.

Jul 05

2010

Making (and Retaining) Twitter Followers

Posted by: Kyla Strawhacker in Web 2.0 on Jul 05, 2010

Tagged in: Web 2.0

Twitter is the hot place to be and be seen - or so some people say. But how do you get into a build a loyal following on Twitter if you've never done so before? Let's face it - 140 characters isn't a lot of space to tell everyone about your latest product or invention, plus Tweeting regularly enough to keep people watching your every move isn't easy.

To help make Twitter more manageable for newbies (especially businesses new to Twitter), here are a few tips from Matt Silverman on Mashable. To begin, just following people you know isn't the way to survive in the Twitter universe like it is on Facebook. Follow people you regularly talk to, then start to follow other people that your friends talk to - by doing this, you can begin to build / enter a community you were previously uninvolved with and meet even more Tweeters. Second, don't follow a lot of celebrities or stores - they won't help you much if your goal is to connect to real people or get feedback / responses on what you've been Tweeting about. And finally, be yourself when you're posting and if at all possible be a mobil Tweeter - the most interesting things tend to happen when you're away from your computer, so the easier it is for you to share your exciting life, the more people will want to follow it.

If Twitter still seems quite intimidating, check out some of the clients Twist has helped to get on Twitter like Cooperative Home Care or Store Supply Warehouse. And check out our website www.twiststl.com to see more examples of our work and what we can do for your business!

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