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Friday, 10 September 2010
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Branding

Detailed Analysis is Only the Start
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Because the Internet makes everything you do and say transparent to all of your stakeholders, we start all projects with a detailed analysis of your brand and how it is differentiated in the marketplace. Carefully architected brands were once only considered by consumer products.

But now, EVERY business and institution needs to manage its brand to maximize it sales effectiveness, marketing ROI and asset value.

Web, Social Media & SEO

Have a Direct Impact on Your Customers
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Sure, more money is still spent on traditional marketing than Internet marketing, but no one can deny the power of a strong website, the ease of finding it and communities of your clients speaking to you, your employees, your other clients and probably even your competitors.

How well you do this will have a direct impact on your sales, opportunities and relationships you build.

Marketing 2.0

Be "Marketing Agnostic"
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So with your brand and web strategy heading in the right direction, now how do you leverage it at the lowest possible cost? In today’s new marketing world, there is no one tool you are going to use to accomplish your goal. In fact, you will likely use many tools -- all requiring different skills -- to reach your audience in ways they want to be reached. We think agencies need to be "marketing agnostic" so we can recommend what is best for our clients... not what is best for us.

Twist St. Louis Blog

Frequent blog posts by leading branding, web, social media, SEO, PR and integrated marketing experts.
Tags >> Social Media
Jan 04
2010

Can You Be Among the Top 100 Social Brands?

Posted by Erin Husband in Social Media

Mashable just released the top 100 social brands for 2009 and surprise surprise they are all larger companies who are spending time and money doing things right.  Ironically, social media is the perfect way for smaller brands, local companies, not-for-profits, etc. to drive traffic to their websites and build incremental sales.  If you are not doing this in 2010, it should be high on your list!
Dec 17
2009

20,000+ Twitter Follows in Less Than 1 Month

Posted by Craig Kaminer in Social Media

We have been working with an number of newer technolgies to help build strategic Twitter follows.  For our clients who have tried to build a large audience, we have shown them how to build 2000+ follows a week and drive these followers to their website.  Traffic goes up, conversions improve, more site links to yours, and leads translate to sales.  It is easier than you think.

Nov 24
2009

You Gotta See This

Posted by Craig Kaminer in Social Media

YouTube and the web have provided a new and powerful medium for video and TV commercials. The great ones can go viral, resulting in millions upon millions of views.

Newest Projects

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Companion
Check out the new Companion website, blog and Crumb Alliance community and let us know if we can build one just like it for you   ...
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Dancing at work

Drew and Hailee break it down at the office

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Our Backyard

Twisters at the new office, checking out our beautiful new backyard

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Twist Party

The team poses for a group shot at the holiday party

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Sage

Our staff puppy dog, Sage. Working hard.

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Green Screen

Staff members in front of the green screen for a photo shoot

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Leisurely reading...

Jocelyn taking a peek at the Vital Voice

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